After stepping away from all roles within WWE’s parent company, TKO Group, amid legal challenges, Vince McMahon is already making waves with his next endeavor. According to reports from PWInsider.com, McMahon is laying the groundwork for a new entertainment company that would focus on developing and financing both fictional and non-fictional content. This venture is positioned as a robust entertainment hub, expected to create, back, and distribute film and television productions, without any intent to rival WWE’s wrestling-centered operations.
This company reportedly has a strong backing from former WWE alumni who worked closely with McMahon in the past. Notable figures involved include Brad Blum, WWE’s former Chief Operating Officer, and Kristen Prouty, a former WWE liaison to Hollywood. Blum has had an extensive tenure with WWE since 2006, initially departing after McMahon’s first retirement but rejoining before resigning in May 2024. Prouty, who initially joined WWE in 2005, is known for her influential role in the Diva Search and managing Hollywood relations.
Notably, long-time WWE executive Kevin Dunn does not appear to be part of this project. McMahon’s focus is firmly on entertainment avenues outside of sports entertainment, particularly as he awaits the resolution of his ongoing legal issues. The new company is anticipated to be headquartered in Los Angeles, a strategic choice for tapping into the heart of the film and television industry.
This latest move signals McMahon’s resilience and adaptability, showing that he’s ready to forge a new path that leverages his experience in entertainment but avoids the wrestling ring entirely. Fans and industry insiders alike are eagerly awaiting further details, as McMahon’s entertainment hub looks poised to become a notable player in the Hollywood landscape.